Our client seeks a dynamic individual to support the Marketing Manager in the timely and efficient delivery of Business-to-Consumer (B2C) and Travel Trade campaigns, aligning with their marketing plans to accomplish strategic business objectives in the UK travel market.
Key Responsibilities:
Assist the Marketing Manager in coordinating and executing B2C and Travel Trade campaigns to meet established marketing objectives.
To implement integrated campaigns effectively, utilize previous experience in Through-The-Line (TTL) marketing activities, including Tactical Campaigns, Press advertising, Direct Mail (DM), Event planning, and Social Media.
Plan, execute, and assess all Business-to-Consumer (B2C) initiatives and partnership marketing activities outlined in the annual trade marketing plan within allocated timeframes and budget constraints. This includes but is not limited to social media, email, direct mail, press, retail collateral/Point of Sale (POS), and conference participation.
Collaborate closely with the Marketing Manager and broader Marketing Team to ensure the cohesive delivery of campaigns and activities.
Analyze campaign results and performance metrics, using insights to formulate recommendations for improving future campaigns and activities.
Coordinate with the internal studio design team and external agency partners to develop on-brand collateral as necessary.
Requirements:
Demonstrable experience in TTL marketing activities, including Tactical Campaigns, Press advertising, DM, Event planning, and Social Media.
Ability to work collaboratively within a team environment and contribute to achieving strategic business goals.
Experience working in the travel sector or luxury market preferred.
Ability to work in a fast-paced environment
If you have a passion for marketing and a track record of success in driving integrated campaigns, we encourage you to apply for this exciting opportunity.
