A leading luxury tour operator is looking for a CRM manager to help improve guest retention globally, reducing guest churn, upselling holidays and driving repeat bookings for their existing guest database.
The CRM Manager will lead a small team and report directly into the CMO. The CRM Manager will be responsible for creating a guest retention strategy across email (both newsletter and triggers) outbound calling and direct mail.
CRM Manager experience required: Extensive experience in guest or customer retention across either the travel or retail sector (travel preferred) with proven results based in data Online and Offline experience in driving guest loyalty Proven experience in planning and delivering successful cross channel retention campaigns Knowledge and experience planning and delivering content strategy Strong Commercial acumen Outstanding level of analytical capability, using data and research to understand guests and how to improve retention.
Interviews being held immediately. Please apply by sending an up to date copy of your CV to Marie Moore or feel free to call on 0203 5877087.