CRM Executive

Employment Type:
Permanent
Specialisms:
Marketing
Region:
London
Location:
Unspecified
Salary:
£30,000 to £35,000 per annum
Posted:
21-Jun-22
Start Date:
ASAP
Recruiter:
MBM Travel Executives
Job Ref:
MMCRM1

We are currently seeking an experienced CRM Executive for a fantastic, leading, luxury long-haul operator. This is an exciting role to join a true industry leader in the luxury market.

In this role, you will take the lead with running email marketing campaigns end-to-end, managing email databases and creating newsletters.

Experience in the travel industry is an advantage, though not essential. Having a passion for travel and wanderlust is a must.

CRM Executive key responsibilities & skills to include -

• Identify target audience and grow company database using creativity & innovative ideas

• To create, build and deliver an effective email marketing campaign strategy that drives traffic/conversions as well as increase customer loyalty

• An eye for detail & excellent verbal and written English in proof-reading emails for clarity, grammar and spelling 

• Ensure templates meet all requirements for cross-platform viewing

• Upgrade our email templates using graphics, personalisation and advanced features 

• Ensure emails follow industry policies and best practices 

• Analyse campaign performance, suggest/discuss improvements / uncover performance trends and share insights 

• Plan CRM strategies with a view to retaining existing customers, increasing brand loyalty and communicating company brand values. 

• Manage the delivery of behaviour based triggered marketing programmes

CRM Executive key requirements for the candidate to include - 

• Knowledge of DotDigital email marketing platform 

• Hands-on experience with HTML and CRM systems 

• Proficiency in marketing automation technology 

• Knowledge of SEO/SEM and Google Analytics 

• Exceptional communication and organisational skills 

For the right candidate, this role offers an excellent salary, plus benefits.

If you think you have what's needed to join an exciting, industry-leading company with a truly reputable brand, please do get in touch ASAP with your CV, or call Marie on 07958 191955

Contact Details:
MBM Travel Executives
Tel: 07958191955
Contact: Marie Moore
Email:

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